About the Main Street Program

The Morganton Main Street program has spent more than 30 years working to maintain a vibrant and energized downtown. The program has generated more than $60 million dollars of public and private investment into downtown and that investment has helped downtown Morganton weather the storms that left many downtowns across America crumbling and desolate. Today, downtown Morganton, the heart and soul of the City, is strong and healthy largely due to the Main Street program.